Long known as a golf and tennis resort in an idyllic setting in the Santa Lucia Mountains, the new Carmel Valley Ranch debuts in...

The newly renovated Carmel Valley Ranch  in Carmel, California has joined the collection of boutique-hotel operator Joie de Vivre and will be managed by the company.

Geolo Capital, the private equity investment arm of the John A. Pritzker family, bought the 139-suite Carmel Valley Ranch in June 2009 and has been actively engaged in its renovation and re-imagining since then. This summer Geolo acquired a controlling interest in Joie de Vivre and as part of its strategic capital partnership agreement has established an investment fund to capitalize the hotel company’s growth and national expansion.


“Ever since we purchased Carmel Valley Ranch we have wanted to replicate its magic and create an authentic lifestyle- and experience-driven hospitality brand,” says said John Pritzker, founding partner and director of Geolo Capital. “Our strategic capital partnership with Joie de Vivre aligns us with a collection of hotels where each property is an original and fits seamlessly into its location. By welcoming Carmel Valley Ranch into the collection, Joie de Vivre will gain another luxury property and The Ranch will benefit from their mature infrastructure and well-established distribution channels.”

The 139-suite Carmel Valley Ranch is emerging from a tip-to-toe renovation and has joined the collection of boutique-hotel operator Joie de Vivre

“The first time I visited Carmel Valley Ranch with John, I fell in love with the magical setting. We’re thrilled to add The Ranch to our luxury portfolio so our guests and Joy of Life Club members can discover this amazing getaway which is so close to San Francisco and Silicon Valley,” says Chip Conley, Joie de Vivre’s founder and CEO .

Through December 31, 2010, The Ranch is offering an introductory rate of $300 a night to celebrate its re-launch.

Carmel Valley Ranch boasts nearly 500 acres of grounds in the sunny foothills of the Santa Lucia Mountains in Carmel Valley, backing up to 4,400 acres of Garland Ranch Regional Park. The Ranch is nearby to Carmel-by-the-Sea, Monterey and Big Sur. Only two hours from San Francisco, and 60 miles from Silicon Valley, Carmel Valley has 300 days of sunshine annually.

The Ranch’s metamorphosis from a golf-and-tennis resort to a lifestyle resort has included revitalizing its existing structures, adding new structures such as a 10,500-square-foot spa, and creating an environment for play to be incorporated into every aspect of life, so that guests go home relaxed and invigorated. The Ranch offers a wide variety of activities, ranging from hiking and yoga to apiculture and wine tasting.

Long known as a golf and tennis resort in an idyllic setting in the Santa Lucia Mountains, the new Carmel Valley Ranch debuts in the fall of 2010 as an experiential resort. On sprawling grounds shaded by ancient oaks in the foothills, leisure and corporate guests are afforded ample opportunity to interact with the environment.

Carmel Valley Ranch is located on nearly 500 acres in the foothills of California's Santa Lucia Mountains

Guests are invited to learn the art of beekeeping, challenge themselves physically on the miles of hiking trails, or join the chef in the organic garden and then in the Adventure Kitchen. The Ranch is located just inland from Carmel-by-the Sea and is an easy drive from San Francisco and Silicon Valley.

For more information on Carmel Valley Ranch, or to make a reservation, visit www.carmelvalleyranch.com.

San Francisco-based Joie de Vivre Hospitality manages a portfolio of creative lifestyle businesses, including hotels, restaurants, and spas. Founded in 1987 by entrepreneur Chip Conley, Joie de Vivre says it is the second-largest independent boutique-hotel company in the United States and boasts California’s largest boutique hotel collection.

With more than 30 properties in the state, Joie de Vivre offers a wide range of unique urban, suburban, and waterfront boutique hotels that cater to leisure and business travelers in all market segments. Joie de Vivre hotels are located in San Francisco, Silicon Valley, Marin County, San Francisco East Bay, Carmel Valley, Big Sur, Sonoma County, Santa Cruz, Sacramento, Los Angeles, Huntington Beach, Long Beach, Laguna Beach, and Venice Beach. For more information, visit www.jdvhotels.com.

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