Evaneos, a leading French player in responsible travel, announces the effective appointment of Aurélie Sandler and Laurent de Chorivit to the positions of general directors. Eric la Bonnardière, currently Chairman and CEO of Evaneos, remains Executive Chairman of the board of directors.
On this occasion, the new governance reaffirms its commitments to a better redistribution of value and goes further in the fight against overtourism and the reduction of CO2 emissions, at a time when the sector is responsible for 8% of gas emissions. greenhouse effect (2019).
Evaneos stops the sale of “city breaks” (by plane) stays of less than 5 days from January 2024 and has multiplied by 2 the number of train journeys since 2020, by 2.5 the number of trek or hiking itineraries , and by 3.5 the number of cycling routes.
Already today, thanks to the actions undertaken towards its customers: out of the 30 most popular destinations, only two are exposed to overtourism, Greece and Italy. In addition, of all the destinations offered, more than 90% of accommodation is offered by local and independent hotels selected on the basis of eco-responsible criteria.
Evaneos’ economic model is based on the development of countries. Thus, 85% of the price of a trip goes back to the local economy.
“The travel industry is at a tipping point, the traditional model has become obsolete! We need to rethink it in its entirety. Of course, there are no simplistic solutions. The whole challenge of our mandate is to provide answers commensurate with the complexity, without making any compromise on the findings, and thus participate in building the “new travel order”, by working hand in hand with the actors and institutions in the sector. This ambition pushes us to move forward with an overtourism index currently being developed to provide more clarity to customers when choosing their destination.” declare Aurélie Sandler and Laurent de Chorivit, co-CEOs of Evaneos.
Created in 2009, Evaneos is one of the pioneers of impact tourism. Convinced that it is possible to reconcile a desire for elsewhere and societal awareness, Evaneos offers an alternative and ethical offer based on “traveling better”. Keen to reduce the overall footprint of tourist travel, the company relies on a virtuous model consisting of putting its customers in direct contact with local experts to offer them extraordinary tailor-made human adventures. By choosing Evaneos, people looking for escape and meaning become actors in responsible economic development that respects the regions visited.
Aurélie Sandler was Chief Marketing Officer of Evaneos, in charge of Marketing, Strategy, International Development and sustainability issues. Arriving at Evaneos in 2020, she was previously Global VP Brand & Consumer at Aigle (2018-2020), Brand and Product Director at VeePee (2013-2018), Sales Director at Young & Rubicam (2006-2011). Aurélie graduated from Essec.
Laurent de Chorivit was Chief Operating Officer of Evaneos, in charge of customer satisfaction and development of the offer. Arriving at Evaneos in 2017, he actively participated in the development of the network of local partner agencies. Previously, at Club Med from 2006 to 2017, Laurent was notably Director UK, South Africa and Scandinavia then Sales Director France. From 1999 to 2006, he held various positions in the marketing and sales teams at Kraft Foods. Laurent is a graduate of ESCP.