Southwest Airlines to Launch Service to South Carolina in 2011

by Staff on May 11, 2010

Southwest Airlines is planning to launch service to the state of South Carolina through Charleston International Airport (CHS) and Greenville-Spartanburg International Airport (GSP) in 2011.

The airline says it will release details regarding start dates, destinations, fares and numbers of departures at a later date. Southwest Airlines also says its service will not be dependent on pending legislation to provide air service subsidies.

“We look forward to serving the Palmetto State with Southwest Airlines’ unique brand of genuine hospitality, great value, a robust and reliable flight network, and our terrific employees who deliver excellent customer service,” says Dave Ridley, Southwest’s senior vice president of marketing and revenue management.

Southwest Airlines unveiled its 'Florida One' specially theme-painted Boeing 737 on April 23, 2010

Southwest reported a profitable start to the year with its first-quarter 2010 financial results last month. At that time, Southwest said overall demand remained strong, resulting in a record first-quarter performance for load factor, passenger yield, operating unit revenue, and passenger revenues.

The carrier attributed the healthy performance to its network optimization and revenue management efforts, which have allowed Southwest to grow the number of destinations it serves without increasing the size of its fleet, comprised entirely of Boeing 737s. Southwest says it intends to continue with the same growth strategy in 2011, keeping its capacity relatively flat with 2010.

Southwest Airlines currently serves 68 cities in 35 states and is the largest U.S. carrier based on domestic passengers carried. Based in Dallas, Southwest currently operates more than 3,200 flights a day and has more than 35,000 employees systemwide.

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