Air Caraibesthe Caribbean specialist company, is increasing its offer of more than 50% to the Dominican Republic for the winter season 2023-2024 and throws a communication campaign multi-channel in Île-de-France.
“The objective is to promote this major and unmissable tourist destination as well as to communicate on the unique rate and the bonus offer of Préférence Miles put in place by Air Caraibes for the entire duration of the campaign from September 28 to October 30, 2023“, announces the French airline in its press release.
As part of this campaign, it is offering a unique price offer for departures from/to the Dominican Republic: Paris-Orly <> Punta Cana and Paris-Orly <> Santo Domingo from €649 including tax return. And with its Miles Préférence loyalty program, each trip made to Santo Domingo or Punta Cana earns more Miles, with an exclusive scale depending on the class booked.
-Sun (Economic): + 50% Miles
-Caribbean (Premium Economy): + 75% Miles
-Madras (Business): + 100% Miles
In partnership with the Tourism Office of the Dominican Republic, this communication campaign will be deployed on different media and with different targets. The online systems will be set up on the Air Caraibes website via B2B and B2C newsletters, on social networks, through online media, at points of sale or even at the IFTM-Top Resa show. The off-line devices will be displayed on metro platforms, on the backs of buses and in nine French stations (including six in Paris).
“Through this campaign and with its Winter 2023-2024 program, Air Caraibes has established itself as a major player in serving the Dominican Republic.“, declares specialist in the Caribbean, which will offer up to 6,000 seats per week from Paris-Orly in order to “meet the demand of customers who appreciate this destination“.
From October 23, 2023, Air Caraibes will serve, from Paris-Orly, Punta Cana with 5 direct flights per week, and Santo Domingo with 2 flights per week (via Port-au-Prince to Haiti on Mondays, and via San Salvador in the Bahamas on Thursdays). From December 14, 2023, Punta Cana will be served by a direct daily flight.