Star Alliance carriers TAM and Continental Airlines have signed a reciprocal frequent flyer program agreement. From April 6, TAM Fidelidade program members are able...

Star Alliance carriers TAM and Continental Airlines have signed a reciprocal frequent flyer program agreement.

From April 6, TAM Fidelidade program members are able to earn and redeem miles on flights operated by Continental Airlines. Similarly, members of Continental’s OnePass program are able to earn and redeem miles on TAM flights.


“Our agreement with Continental Airlines will provide immediate advantages to the passengers. We are pioneers in the introduction of an airline loyalty program in Brazil and we are now extending benefits further with this partnership. This is another important step for our integration with Star Alliance,” says Paulo Castello Branco, TAM’s commercial and planning vice president.

“We are proud to partner with TAM Airlines, Brazil’s leading carrier. Our partnership with TAM builds upon our increased service to Brazil and offers expanded benefits to our customers,” says Mark Erwin, Continental’s senior vice president corporate development & alliances.

Brazilian airline TAM received the first of its eight Boeing 777-300ERs on August 18, 2008. TAM has the distinction of being the first Latin American airline to operate the 777-300ER

TAM ― whose website can be found at www.tamairlines.com ― has been a leader in the Brazilian domestic market since July 2003, and ended February 2010 with a market share of 42.4 per cent. The carrier flies to 43 destinations in Brazil. Including agreements signed with regional airlines, TAM serves 83 different destinations within Brazilian territory.

Among Brazilian airlines that operate international flights, TAM’s share of international traffic was 82 per cent in February. TAM’s international operations encompass direct flights to 18 destinations in the United States, Europe and South America: New York, Miami, and Orlando (USA); Paris (France); London (England); Milan (Italy); Frankfurt (Germany); Madrid (Spain); Buenos Aires (Argentina); La Paz, Cochabamba and Santa Cruz de la Sierra (Bolivia), Santiago (Chile), Asuncion and Ciudad del Este (Paraguay); Montevideo (Uruguay); Caracas (Venezuela); and Lima (Peru). TAM also has codeshare agreements that allow passengers to fly to other 78 destinations in the United States, South America, Europe and Asia.