AirTran Airways has teamed up with the NBA professional basketball team the Orlando Magic to launch a custom-painted Boeing 717 in the Magic’s colors.
The 717, dubbed ‘Magic 1’, will operate across the company’s network of more than 60 destinations.
This is the fourth in a special series of custom-painted AirTran Airways aircraft and the first outside of professional American football. In October and November, AirTran unveiled Falcons 1 in Atlanta, Ravens 1 in Baltimore and Colts 1 in Indianapolis to honor the airline’s partnerships with these professional football clubs.
“As Orlando’s hometown airline, we are delighted to partner with the hometown team and unveil this great looking aircraft,” says Bob Fornaro, chairman, president and CEO, AirTran Airways. “We are excited and proud that millions of people all over the country will see our two brands flying side-by-side in the sky.”
Earlier this fall, AirTran Airways became the official airline of the Orlando Magic and joined the team as “Champions of the Community” partners. This partnership includes unparalleled team and facility access, brand recognition visibility, and category exclusivity, including the creation of the AirTran Airways Flight Deck in the New Amway Center set to open for the 2010-2011 season.
AirTran says it is the only major U.S. airline with Wi-Fi on every flight and that it offers coast-to-coast service on North America’s newest all-Boeing fleet. Its low-cost, high-quality product also includes assigned seating, Business Class and complimentary XM Satellite Radio on every flight. To book a flight, visit www.airtran.com.